Page 2 - MicroHUB Competence Matrix

MicroHUB - promoting creativity microbusiness though
web tools in rural area
2021-1-SK01-KA220-VET-000032999

Part 1 Introduction

Document purpose

The following document, Competence Matrix for Digital entrepreneurship and business creative
thinking for crafters, further known as MicroHUB Competence Matrix, is intended for the VET sector.
It is the result of the identification of competencies and skills gaps in entrepreneurial learning of
crafters, collaboration with stakeholders and research. Essentially it covers specific capacity gaps of
microenterprises and craft-types of enterprises in post COVID-19 era. It also covers those competence
requirements that are necessary for crafters / artisans in order to establish or support their business
development. The rationale behind the data collection is explained within, along with the summary of
those results. The document also explains the Frameworks that have been the basis for the creation
of the MicroHUB Competence Matrix.

With the presentation of the MicroHUB Competence Matrix, its purpose and target groups as well as
structure and sections are described. A final part of the document includes recommendations for end
users.

The publication will act as a tool, but also reference document to can be consulted to design and create
own T&L instruments for the development of entrepreneurship skills in the Cultural and Creative
Industries (CCI) sector.

Introduction to the MicroHUB Competence Matrix

The MicroHUB Competence Matrix is focused on digital entrepreneurship and business creative
thinking for crafters in rural area. Preliminary to the formulation of the Matrix was the organization of
a few activities. The findings indicate knowledge gaps for crafters entrepreneurship which will be the
focus of the remaining MicroHUB project results. Although general skill areas have been proposed with
the launch of the project, and these were entrepreneurial skills, networking, branding, business
creativity thinking, the carried our research has unfolded specific gaps within these general skill areas.

The MicroHUB Consortium has carried out research on the availability of papers, documents and
methodology describing competences for craft entrepreneurship, their situation, barriers,
opportunities and possible training programmes, and especially those that address digital literacy skills
for promoting microbusinesses in rural areas. In this respect, the Consortium of 7 Partners analysed
competence frameworks focused on entrepreneurship education and digital skills for business. While
a thorough identification of competencies and skills gaps in entrepreneurial learning for crafters &
artisans was prepared in collaboration with stakeholders and through field research. Collected results
unveiled the needs and skill gaps of current and future crafters and artisan-entrepreneurs, and
especially related to the three areas of the 15 lifelong entrepreneurship competences (The European
Entrepreneurship Competence Framework, EntreComp) that were the core focus of the research.
Those results were the foundation for the elaboration of The MicroHUB Competence Matrix, which
also includes other descriptors of digital knowledge and skills that are essential for the target audience,

This project has been funded with support from the European Commission. This communication
reflects the views only of the author, and the Commission cannot be held responsible for any use
which may be made of the information contained therein.