Page 114 - MICROHUB Handbook - ENGLISH
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To set up Google Analytics you only need a Google Account. A good
idea will be to have a separate account for your microbusiness,
which will make it easier to track page visitor data. An additional
asset is that you can also collect data from mobile apps, under the
condition that you choose this feature. Once you are on the Google
Analytics page, sign in and choose the Analytics feature providing
basic information about your website, finally clicking the command
‘Get Tracking’.
At this point you will see your Tracking ID,
which you need to install on your website
to start gathering data and presenting it
in the form of a report. There are a few
ways to do this. If your website is built
on WordPress, then install the plugin
by WordPress under the name Google
Analytics by Monster Insights.
In the Settings screen you need to perform
authentication to receive a new code. Don’t
forget to confirm the website URL you will
be tracking in case you are managing a few
websites under the same Google account.
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